The John Travolta movie Urban Cowboy was such a smash hit when released in 1980 that it kicked off a national trend for all things country and cowboy. Hats, boots, mechanical bull riding and line dancing surged into the vogue, along with Country & Western music. The hat industry boomed around this time as 'Cowboy Wannabes' appeared in every town and city in America. Bollman was there again providing large crown western hats with feather and woven bands. When the Philadelphia Phillies paraded down Broad Street after winning the World Series in October of 1980, most members of the team proudly wore Bollman cowboy hats. This hat comes in a special edition Bollman Heritage Hat Box.